MedicalWellness.it — the category name, on the right country

medicalwellness.it

Medical wellness is the fastest-growing half of the spa business: the point where a hotel spa, a thermal resort, an aesthetic clinic, a preventive-medicine centre or a longevity programme stops selling relaxation and starts selling results. Italy has one of Europe's densest networks of thermal spa towns and a hospitality industry that sells to German, Swiss and Austrian guests every season. The term reads the same in English, Italian and German — one name for three markets. Independent commercial name; no medical or therapeutic claim attaches to it.